FX Australia (Sydney)

At OzLocal, when we say relationships matter, we mean it! Case in point is our client FX Australia. They’re an award-winning family business that manufactures quality specialty paints, architectural coatings and plaster finishes for local and international markets. In short, they’re considered to be master craftsmen in their field.

Amazingly, we’ve worked on standalone marketing projects for husband-and-wife founders Dianne and Alberto on and off for 17 years (one of the early highlights was getting FX Australia on the first page of Google with the search phrase ‘special effects paints’).

During the pandemic, our paths fortuitously crossed again when both our businesses pivoted into making hand sanitisers. Recognising that it was time to commit to a fresh round of heavy-duty marketing, FX Australia brought us on board to capitalise on our expanded offerings as a 360-degree marketing agency. This meant launching a highly successful social proof campaign, jazzing up the website and working on various aspects of getting the brand message out there (email newsletter, graphic design, retail fit-outs, videos, etc).

FX Australia is a classic example of a client who has evolved with us over an unusually long period of time, going from strength to strength as a result.

ClientFX AustraliaYear2005Website URLwww.fxaustralia.com.au

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